In the beginning of the commercial Internet I developed what I imagined was a sound business idea, and I devoted 5 years of my life to it. There were many successes, but turning a dollar wasn't one of them.
I've been a student of innovation for 30 years. I understood the risk. I also understood that in taking such a risk on, one learns lessons that can be learned in no school, and which no experts can advise you about.
Wrong ideas I once believed.
Everyone would quickly benefit by getting online
Advertising would pay for the Internet.
Selling things on the Internet would be easy.
People would pay for group membership.
Businesses I helped would later on buy my services.
Blogging was the ideal way to attract readers and to build status.
Helping others is a productive way to build a client base.
Being active on the Internet would improve cash income.
Truth I've been reluctant to see.
Free "knowledge" on the internet destroys established power bases
Oversupply of "content" destroys the cash value of publishing.
People are slow to understand how the Internet might best be used.
Business is very slow to understand the use of the Internet.
Governments are even less connected to Internet reality.
Most of the things people "know" about the Internet are not valid.
